Design Your Successful Website With This Checklist
Engage and Convert More Visitors Into Customers
1. Easy to Read
Be sure text is dark enough, dark enough and has enough contrast against background colors or photos to stand out.
2. Easy to Navigate
Make it easy for website visitors to narrow down the website content. Dividing it into smaller niches helps visitors find what they want more quickly. Menus, clickable Call to Action buttons, search boxes, advanced search boxes and filters can help narrow down large amounts of results.
3. Mobile Responsive
This means the site visitor does not need to use their finger to touch the smartphone screen to stretch it larger or to slide it around to see parts of it. The website automatically detects the size of the screen and reformats the website into one long, narrow column onto the screen. Some elements are rearranged. It is a little like moving Lego building blocks around.
4. Address Concerns and Interests of Visitors
The issues of a teen-age boy may be different from the concerns and interests of a senior citizen female. If the site provides items that fit a certain age group or interest group then use that as a guide.
5. Smooth User Experience Without Friction
Test and experiment to design the site so it provides an easy, pleasant experience without annoying issues.
6. SEO and Online Marketing to Get Visitors
Follow tips from Google’s Guidelines and other online authorities such as Yoast SEO to provide Content and Technical SEO. Use multi-channel marketing, social media marketing and other strategies to create a full internet presence.
7. Add Value for Visitors – Quality Content
Provide useful or interesting content for the visitors. This content also gets picked up by search engines to help more pages rank. Additionally ,it is useful for sharing on social media to get visitors.
8. Clickable Button Links High on Landing Screen
Heat map studies and research shows that people click through more often when there are Call to Action links high on the landing screen. This works on both desktop/laptop and smartphone. Searching through menus is more work and time consuming than simply clicking the Call to Action link that sits in the middle of a landing screen.
9. High Quality Images A Priority
Studies say the at least 60% of a visitor’s impression is from the quality of the images.
10. Relevance for Your Audience/Visitors
Stay laser focused on relevant material for your audience in order to keep their attention. This also provides content that helps your SEO.
11. Choose Mood and Tone of Site
The subject matter and the audience of your site can indicate what overall mood and tone to use. For instance, a site about vacation lodging would have a different mood and tone from a site about world news.
It was the late 90’s. Windows 98 was out and Win 3.1 was outdated.
We used noisy dial-up internet connections that made whirring and squealing noises while they got us online.
Sending even small size photo files by email took forever for the photos to slowly upload and become visual.
Google was just starting out. But online business ads and connections were already big.
The exciting new thing called the internet was so fascinating to me.
I was taking computer classes through junior college and a university.
Front Page Site Builder Biz and MicroAge Tech Support Job
The Windows “Front Page” website builder came out. It looked like Word but had features to get you online.
Soon software like Dreamweaver would arrive.
During 1998 I built a tech help site and coached other people in how to use Microsoft Front Page web builder.
I got a job as a support tech for MicroAge, the Fortune 500 company that did tech support for the United Parcel Service computers.
Out of 250 techs at our center I won an award to be ranked in the top 3 techs there.
Vacation Rentals and Online Marketing in the Year 2000
In the year 2000 I got started in the vacation rental business and online marketing.
In 2005 I started using WordPress software and made websites for local senior centers and other organizations.
Always seeking to learn more and keep up with the latest, I was a perpetual student.
Smartphones Change the World
Little did we imagine then having something like a smartphone – an entire computer that goes on the internet and fits in your pocket.
As the years went by, I kept taking classes in regular classrooms and online. I thought it was so much fun. It was both a hobby and a business.
Studying Internet Coding With Online University Classes
HTML5 and CSS3, then PHP and mySQL made it even more interesting to me, seeing the amazing things you could do on the internet.
Through the years I had many different websites and domains.
Starting the HelpForWebs.com Site
Eventually, I started the HelpForWebs.com site, figuring the name was quick, easy to remember and explained what it was about.
Today I still take several university classes online at a time while continuing with web work and marketing.
A Fascinating Journey
Its been a fascinating journey seeing the internet change and grow from the time it started.
Who would have imagined it.
I love the creativity and the incredible technology of it.
Connecting with mentors and friends all over the world is so wonderful.